Testimonial videos allow your clients to see other people talk about your products, giving an honest, unscripted opinion.

It puts a face to your business and gives your brand the credibility it needs within your target group.

Part of the reason why testimonials are so important is that they help create a deeper, more emotional appeal for your branding.

Customer testimonials are honest endorsements of your product or service. They feature real people talking about real problems that you helped them solve.

They are also quite possibly the most important piece of content in your marketing strategy. 

89% of marketers say video testimonials are the most effective content marketing tactic.

Video testimonials are great if you want to showcase the services you provide or highlight specific clients and industries you’ve worked with. 

Video testimonials and reviews convert 25% more buyers. FYI Media makes it 10x faster and easier to create them.

Go from this painful-to-read testimonial...

... To these super powerful video testimonialS.

"My name is Shannon Schurman. I am a Marketing Specialist for a bulk material handling solutions provider. I would love to share my experience with FYI Media. We chose them to work with us on a number of projects due to having an ongoing marketing campaign involving regularly scheduled animated explainer videos. About every other month we release a video with our company mascot explaining the problems he faces and how our company solves those problems. Having these animations helps us explain why our products are important in a short and fun way. I am looking forward to collaborating with FYI Media to start a new series in a new animated format soon. The cost savings we experience with FYI Media over per-project pricing is substantial, so it was a no-brainer decision. I was worried that we wouldn’t utilise the plan to its full potential, but we have been very happy with it so far and have a positive outlook on our future plans. We enjoy working with FYI because they turn our vision into a reality, quickly and efficiently. The production process is designed to keep the customer in the loop every step of the way. I appreciate the storyboards to make sure we are on the same page in the beginning and the unlimited revisions, even though I don’t usually have to make too many changes! I highly recommend the unlimited subscription, especially if your company plans to make several videos. Videos are one of the strongest marketing tools out there and having a partner like FYI to help you with that marketing is incredibly valuable. If you are considering video, I say go for it! It is a wonderful process, and Wayne is so flexible on our timetables. If you need to take a month or two break from videos, you are able to. Overall, FYI has been a great asset to our marketing efforts. We have been working with them since 2018 and do not plan on stopping anytime soon!"

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